The great thing about traffic generation is that you can either choose to buy traffic, or get unpaid traffic using free methods. Both work fine. But understand that there is always a trade off.
If you choose to use free traffic methods, you are essentially trading your time for traffic. However, free methods remain useful because not everyone has deep pockets to dig into. Furthermore, you should go for unpaid traffic if you are a beginner – just to get your feet wet and try things out. Here are 5 free traffic methods that you can use.
Method 1: Article marketing.
This is my personal favorite. It’s very easy to execute, and it’s been proven to work very well. What you do is to write quality articles and share your knowledge with the rest of the world. When you publish your articles on other websites, you can add your links to the author resource box. Note that your links must be in the resource box. They cannot be in the article body.
Method 2: SEO.
SEO is the process of optimizing on-page and off-page factors so that you rank higher in the search results. When that happens, you get a steady stream of traffic every day. Organic traffic is well known for being easy to convert because the visitor is already actively searching for related information. So if you have the ready solution, the visitor is likely to buy.
Remember that SEO is about link building. You can’t just optimize on-page factors and forget to build back links. Search engines assign rankings based on the number of quality back links you have pointing back to your site. If you have no one linking to you, it’s unlikely that you will rank well.
Method 3: Forum traffic.
Over the years, some forums have become very popular. For popular niches, like Internet Marketing or Web Development, forums have grown to include hundreds of thousands of members. Sometimes, there is a marketplace for you to promote your own product of service. You are allowed to post your links there. However, note that blatant promotion in forums other than the marketplace may be considered as spam and you may get your account banned. So be sure to follow the rules.
You can also add your links to your forum signature so that every time you make a post, you get some back links posted on the forum.
Method 4: Free classifieds.
This method works very well if you have something personal to sell. There are literally dozens of free classified sites on the Internet. They get most of their traffic from search engines. Since these are classified sites, you are free to promote anything you like, as long as your ads don’t violate the rules of the sites.
Method 5: Social bookmarking.
Social bookmarking is a great way to share useful links and resources. Sometimes, groups are formed to attract people with similar interest. Posting links to these groups will help give you the much needed exposure.
Darren Chow is a full time article marketer and SEO specialist who has helped hundreds of clients promote thousands of websites. Join the article marketing newsletter to find out more about how he gets sites to rank well in the search engines.
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